• Some people believe and even stubbornly insist that review websites are there to ‎educate consumers and to enhance our ability to make the right

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    • Review websites are either Industry Specific or Multi Area.
    • They create an image of a service for the public good.
    • In
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  • When was the last time you searched for information about ‎your own company? If the answer to this question is ‎‎“never” then you are not

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  • Negative reviews by unsatisfied customers are now an accepted aspect of our digital age. However, some customers are extremely unreasonable

  • Internet Forums - The Wild West of Publishing

    If you were beginning to get alarmed about review sites and their potential for

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  • Principally this will be former employees, for obvious ‎reasons. However, current employees can be a source if ‎they have a grudge and are

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  • This is industrial sabotage in the digital age. It is far more ‎common that one might imagine and new enterprises are ‎particularly vulnerable as

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  • Former business associates/partners‎ This category have been responsible over many centuries of ‎being guilty of just about every offence, both

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  • This is rare, but not unheard of. Culprits could be suppliers ‎who have been spurned and gradually replaced with better ones. Alternatively, they

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  • Many reviews are written just for the sake of it by persons who have no purchase record whatsoever. According to academic research, these reviews

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